Are you seeking a fresh way to invigorate your social media strategy? Look no further than Instagram’s latest feature: Instagram Stories. Instagram Stories allow users to post photos or short videos that disappear after 24 hours. You might wonder how a business would utilize a feature that has a timeline for content. It’s simple: photo and video highlights of […]
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With June coming to an end, we’re almost halfway through 2018! As someone in the dental field, you know your business ebbs and flows, especially in the summertime. There is no time like the present to work on your marketing efforts for this summer and beyond! We know that coming up with creative content for your marketing efforts can be […]
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With so many social media platforms out there, it can be hard to know where your content belongs. Does the same photo of an office birthday belong on an Instagram post or just on an Instagram story? Should you share it on Facebook and Twitter? If this sounds familiar to you, don’t worry, you’re not alone. Different platforms serve different […]
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Picture the inside of your practice. The paint color on the walls carefully chosen, the upholstery on the chairs hand-selected, and the logo on the wall crafted specifically to reflect your practice branding. You’ve taken the time to choose each detail in the office to give off the right feel as soon as patients walk through your door. Now, can […]
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Oh, Star Wars. With its unmistakable opening music, characters, unique creatures, and lightsabers it’s a film beloved by all (if not mostly all) that continues to inspire us. It’s pretty incredible that since the premier of the first film in the original trilogy in 1977, it’s a storyline that people still care about and want to follow. There’s even a […]
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When it comes to Instagram, having fun and being creative is the true essence of the platform. However, as you’re building your brand and growing, there are some practices that you should follow and some you’ll be better off without. Below we’re outlining some of basic do’s and don’ts to get you started. DO’s Focus on photographs – Instagram was […]
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When Instagram stories first launched in August of 2016, many people doubted their ability to compete with Snapchat. In fact, a lot of people felt like it was a blatant rip-off that would never stick. Both platforms offer essentially the same concept: a quick video for your followers’ entertainment which disappears after 24 hours. They both offer color filters, the […]
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Whether you’re an expert tweeter or brand new to the coop, Twitter can be a daunting territory to master. The proper tools and practices can help you network and engage with more patients in just 280 characters or less. Below, your Sesame social team shares five ways to increase your presence on Twitter and become a pro in the Twitterverse. […]
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At Sesame, we strive to make your social media experience as easy as possible. We know that to balance running your practice, checking off your weekly to-dos and spending time with friends and family, efficiency is key. That’s why we are so excited to introduce Instagram publishing to the Social Suite! Because when you can manage all of your social […]
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As a dental professional, you get the pleasure of doing what you love and owning a business at the same time. You’re an expert at caring for your patients’ oral health and while owning a business can be fun and exciting, it can also be overwhelming at times. When it comes to choosing marketing strategies for your practice, you may […]
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