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Jan
28

Are Broken Links Affecting Your Organic Search Rankings?

Broken links negatively affect multiple aspects of your website and are particularly detrimental to your SEO efforts. As a result, it’s crucial that you learn what broken links are, what they do, and what you can do to minimize or eliminate their influence on your business. What are Broken Links? As the name implies, broken links are links that aren’t […]
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Jan
21

5 PPC Tips for Driving New Patients to Your Practice

Pay Per Click (PPC) advertising is a proven digital advertising method. By paying for visibility in search results and on websites you can effectively select precisely where and when your ads will appear. Yet, without some fundamental strategic optimization of your Google Ads or Microsoft Advertising account, you won’t be able to maximize your exposure to prospective patients.  In this […]
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Jan
14

The Argument Against Buying Followers on Instagram

Technology is growing at an incredible pace and can be daunting to keep up with at times. With the rise in tech comes the need for businesses to have a strong social media presence to keep up. Instagram growth doesn’t happen overnight: well, it can (more on that later), but it shouldn’t.  If you have done research on growing a […]
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Jan
07

A Step-by-Step Guide for Choosing PPC Keywords

Do you want to be efficient with your Pay-Per-Click (PPC) marketing budget? Of course you do! There are a few basic rules for setting up campaigns specifically with the nuances of your practice in mind. This blog post covers selecting PPC keywords and how to use keyword research to cater to your business. Picking the right paid advertising keywords can […]
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