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Jun
21

Capturing Your Target Audience via Social Media

  Figuring out what to post on social media can be an overwhelming task.  It is important to post content that is relevant to both your patients and your social media audience. Thinking about who sees the content and the target audience can go a long way towards helping to increase engagement. Defining your target audience will help you understand […]
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Jun
14

What is Mobile-First SEO?

Surprise! Google and most other prominent search engines don’t treat mobile and desktop site versions the same.  Google and other search engines have been slowly switching to indexing the mobile versions of sites instead of desktop versions, meaning they care MOST about the mobile version because a majority of search queries are now performed on mobile devices.    What’s Important […]
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Jun
08

Understanding the Sesame Social Tool

  There is so much more to the Sesame social tool than just the ability to schedule out posts to your Facebook and Instagram profiles! Keep reading to learn about what the tool is, key features, and how to ensure that you are using the Social Tool to its fullest potential. Social Tool Overview The Sesame Social Tool allows you […]
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