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    A Strong Instagram Presence This Year

    Today we are discussing how to best strategize for a strong Instagram presence. Instagram continues to play an important, if not the most important, role for businesses investing time in social media for marketing purposes. This year there are a few new ideas to become aware of and others you’ll want to continue practicing. When you begin to strategize your […]
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    Celebrate Thanksgiving on Instagram!

    Thanksgiving is a great time to share your festivities with your online community. This Thanksgiving, let’s focus our attention on the trendiest social media channel there is—Instagram. Instagram is an excellent social media platform for shaping your brand voice. Your brand can easily connect to current patients, loved ones, and even new audiences through new hashtags and location tags. Because […]
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    Sharing a Moment: Using Instagram Stories to Your Advantage

      Are you seeking a fresh way to invigorate your social media strategy? Look no further than Instagram’s latest feature: Instagram Stories. Instagram Stories allow users to post photos or short videos that disappear after 24 hours. You might wonder how a business would utilize a feature that has a timeline for content. It’s simple: photo and video highlights of […]
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    This July, Celebrate More than Fireworks at your Practice!

    With June coming to an end, we’re almost halfway through 2018! As someone in the dental field, you know your business ebbs and flows, especially in the summertime. There is no time like the present to work on your marketing efforts for this summer and beyond! We know that coming up with creative content for your marketing efforts can be […]
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    The Keys to Social Media Branding

    Picture the inside of your practice. The paint color on the walls carefully chosen, the upholstery on the chairs hand-selected, and the logo on the wall crafted specifically to reflect your practice branding. You’ve taken the time to choose each detail in the office to give off the right feel as soon as patients walk through your door. Now, can […]
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    The Do’s and Don’ts of Instagram: How to Maximize Your Presence

    When it comes to Instagram, having fun and being creative is the true essence of the platform. However, as you’re building your brand and growing, there are some practices that you should follow and some you’ll be better off without. Below we’re outlining some of basic do’s and don’ts to get you started. DO’s Focus on photographs – Instagram was […]
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    Are Instagram Stories the new Snapchat? Probably.

    When Instagram stories first launched in August of 2016, many people doubted their ability to compete with Snapchat. In fact, a lot of people felt like it was a blatant rip-off that would never stick. Both platforms offer essentially the same concept: a quick video for your followers’ entertainment which disappears after 24 hours. They both offer color filters, the […]
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    Instagram Update

    At Sesame, we strive to make your social media experience as easy as possible. We know that to balance running your practice, checking off your weekly to-dos and spending time with friends and family, efficiency is key. That’s why we are so excited to introduce Instagram publishing to the Social Suite! Because when you can manage all of your social […]
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