You may know Google best as the popular search engine, but when it comes to online marketing, social media and SEO, Google is a serious powerhouse. Google purchased YouTube, the largest video sharing site to date, and launched both Google+ and Google+ Local. Why is this important for your practice? Patients are turning to the internet to find health care […]
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Tomorrow we’re looking forward to welcoming back Fran Pangakis and Shari Tastad of EBrilliance to present a webinar on delivering the WOW in customer service. Learn the three most common mistakes practices make, and discover why your practice culture may be your most important asset, and how you can empower your employees to perform and embody your core values. Fran […]
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Last week we turned our attention to the common mistakes we see with dental website designs, and explored five mistakes related to design and functionality. If you missed those tips, click here to read Mistakes to Avoid In Your Dental Website: Part I. Today, in part II, we will cover the next five mistakes to avoid, all related to the […]
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How important is it to have an appealing website? According to comScore, a digital analytics company, more than 139.1 million consumers utilize the Internet to seek healthcare information from healthcare sites on a monthly basis. Remember, even prospective patients who hear about you from a family or friend are still likely to check out your practice website before making the […]
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This Thursday we are pleased to welcome Adam Decker, Co-owner of Veros Dental for a webinar on the Patient Protection and Affordable Care Act (also known as Obamacare), as it relates to the dentist, their employees, and their practice. This practical webinar will cover the provisions of the act that will specifically impact your practice in the near future, and […]
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What is a keyword? Sure, you’ve heard the term before and know that it has something to do with making your website show up more in search engines, but how exactly do keywords work? When speaking with our members, the term “keyword” comes up a lot when discussing search strategies. A keyword typically refers to one of three things in […]
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This week, Naomi Cooper, President of Minoa Marketing and Chief Marketing Consultant for Pride Institute, wrote a guest blog about reputation management. A respected industry opinion leader, consultant, author and speaker, Naomi works one-on-one with dentists and specialists who are looking to assess their current social media and marketing plans to develop a cohesive marketing approach. Reputation Management: Fostering a […]
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YouTube is the world’s second most popular search engine, with 72 hours of video are uploaded to YouTube every minute and more than 4 billion videos watched every day, according to a June 2011 study by Socialnomics. The truth is, your patients and prospective patients are spending countless hours on YouTube, and this is a great time to getting video […]
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For the third time since 2009, Sesame is thrilled to announce we were recognized as one of Puget Sound Business Journal’s 100 Fastest-Growing Private Companies in the state of Washington! The 100 companies that made the list and their rankings were announced at an invitation-only event hosted at the Washington State Convention Center on Thursday, October 11. The Fastest-Growing Private […]
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Conventions and trade shows are a great time for us to visit with Sesame Members from around the U.S., and we can’t wait to kick off this year’s American Dental Association’s Annual Session, which starts October 18 in San Francisco. Sesame will be at booth No. 2520, and we encourage you to stop by and say hello! We’ll also be […]
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