Request Info
Nov
30

Maximize Your New Patient Numbers with an Integrated Marketing Strategy

The past few years have seen a fundamental shift in how marketing dollars are best spent in a general or specialty dental practice. Traditional promotional channels including direct marketing, yellow page listings, and local community centered media are losing relevance as prospective patients increasingly rely on the internet for research and purchasing decisions. In the world of 24-7 web presence, […]
Read More

Jul
26

The Big Change to Google Places and How It Impacts Your Practice

You may have heard the news last week about Google changing the layout of their Places pages, affecting reviews from 3rd party websites like Yelp, InsiderPages, CitySearch, and others. We wanted to take a moment to clarify what this change is all about, and how it may affect your practice. First, a little history on reviews with Google Places. In […]
Read More

Jul
22

Dr. Ray Besharati Visits Sesame!

Issaquah, WA dentist Dr. Besharati of Highlands Dentistry stopped by the Sesame offices this week to meet the Search Team and take a tour. Social Networking Specialist Kelsey Sampson sat with Dr. Besharati to discuss his beautiful new website and social networks. Dr. Besharati and his wife Dr. Araghi are excited to use their new online tools to build great […]
Read More

Jul
15

Social Media, SEO, and Online Marketing- Just do it!

These days, having only a website to attract new patients just isn’t enough. Your practice must engage with current and prospective patients on their turf. In an age where more than 750 million people are active users on Facebook, and two billion daily video views on YouTube, social networking simply cannot be ignored any longer. There is an enormous opportunity […]
Read More

Jun
30

Effective Practice Marketing in the 24-7 Digital Age of Dentistry

81% of Americans between the ages of 30-49 are online daily. These individuals include both your existing and potential new patients, making your practice’s visibility online more important than ever. Sesame recently sponsored a whitepaper co-authored by Dr. Lou Shuman, president of Pride Institute, and Diana Friedman, Sesame’s Chief Executive Officer. The article explores the online consumer landscape today, and […]
Read More

Jun
24

2011 PNDC Wrap Up

Sesame’s offices are situated in the heart of the Pacific Northwest, and give us a unique opportunity to attend many great events and study groups, right in our own backyard! One of these is the Pacific Northwest Dental Conference, an annual event which was held last week in Seattle. Thank you to everyone who got a chance to stop by […]
Read More