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Apr
17

Making the Most of Your Social Calendar

If you’ve been doing this social media marketing thing for a while, you’re probably familiar with the importance of having a content calendar. Social calendar, content plan, social strategy, whatever you want to call it, it all comes down to the same idea: having a consistent, actionable plan for your business’ social media presence. And more importantly, committing to keeping […]
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Jan
10

Setting Digital Marketing Goals for 2019

As a marketing professional, I am always looking for new ways to grow and build on my understanding of marketing. I do that by reading online marketing blogs and networking with other marketing professionals. This year, I’ve decided to really invest in reading educational books surrounding the marketing space. We’re ever-evolving in this field and I am thirsty for knowledge […]
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