Having an understanding of the online tools available to your practice is a paramount step towards building and fostering a loyal patient community in today’s fast-paced, digital world. Here at Sesame, our technology and services equip practices so that they can effectively reach and engage their patient base. With the right solutions and online strategies, patients keep appointments, pay their bills, and drive more new patients to the practice.
In an upcoming lecture at the San Diego County Dental Society’s meeting on November 6, 2014, Sesame’s Vice President of Marketing, Chris Bethell, will be discussing proven online strategies practices can and should be using to build a loyal and profitable patient community. As an integral part of these strategies, Chris will be providing a working knowledge of the primary social media outlets and methodologies for effectively engaging the patient community, as well as an understanding of the core components of a patient portal and how it benefits both their patients and their practice.
If you’d like to learn more about how patient engagement portals, websites, search engine optimization, social media and online reputation management accelerate practices in the age of digital dentistry, be sure to visit our national research study: 2014 Dental Market Survey – Digital Marketing and Patient Communications.