An announcement was made a few weeks ago regarding the latest evolution of Google+. A few of the great new features on the dashboard below are Insights which show the owner how many views their Google+ page has received, Driving Directions which shows where requestors are when looking for driving directions and Top Searches where the office can see which search terms are being used to find them.
“On June 10th, Google launched a new dashboard for businesses and Google+ page owners that will provide them with a single dashboard to manage many of their daily activities around Google’s tools. The new dashboard will, for example, allow businesses to update their info, including their website URLs, business hours and phone numbers, across Google Maps, Search and on Google+ right from the tools Overview tab.
As Google’s Pavni Diwanji notes in the announcement, the idea here is to “make it easier to manage your online presence – all across Google.”
In addition to managing their info across Google’s properties, the new dashboard will also give businesses the ability to monitor their Google+ notifications and to perform standard Google+ actions to manage photos and videos. They can also start Hangouts right from the dashboard.
Besides managing their presence, Google also allows these users to manage their AdWords and Google Offers campaigns and provides them with a number of stats for their businesses. (Pay-Per-Click Marketing Tools).”