Jun
16
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by: Michael Fitterer
Writer’s block happens. Even prolific writers struggle with generating new content ideas at times. Luckily, in the Internet age there are a TON of resources you can utilize to help with content creation. In this blog post I will outline 3 great tools you can utilize for coming up with new blog post ideas. Oh, and each one can be […]
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Sep
17
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by: Michael Fitterer
News flash – there are other Key Performance Indicators (KPIs) than Return on Investment (ROI) and cost! Don’t get me wrong – knowing how profitable you are and what you’re spending are probably THE MOST IMPORTANT metrics of financial success for your practice. Yet, these figures don’t occur in a vacuum. There are a number of very important marketing metrics […]
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Aug
05
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by: Jennie Rogers
Writing and maintaining a blog for your website may seem like a daunting task at first. Rest assured, your efforts won’t go unrewarded! Frequently creating consistent content for your blog benefits your website and aids in growing an audience that is actively engaged with you online. A successful blog post should be rich in keywords, stay topical and relevant, have […]
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Mar
22
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by: Aliah Rasmussen
When you increase website traffic for your practice, you generate more opportunities to capture potential customers and boost your chances of turning prospects into patients. Using established search engine optimization (SEO) techniques on an ongoing basis is important for traffic growth. Still, efforts should not end there. In addition to the standard SEO optimization strategies, it’s important to leverage some […]
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Jan
03
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by: Marie Dubray
It’s the start of a new year and with a new beginning comes plenty of opportunities to grow your social media presence. In today’s blog, we will go over our top 3 goals that we think your practice should be focusing on in 2023. Increase Your Engagement Engagement is how your audience interacts with your content. This could be a […]
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Oct
26
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by: Marie Dubray
Let’s take a look at some of the biggest social media trends over the past year. There have been a few updates worth noting that can help your practice gain social visibility. Within this post, I will cover 3 cool social media content trends your practice can utilize to increase overall engagement! Connect With Your Followers Through Live Streams […]
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Sep
07
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by: Marie Dubray
By now, you know the differences between Facebook ads, Instagram ads, and which platform is best for your practice. Your next question is probably, how much money should I be spending advertising on my social platforms? In this post, we will cover three best practices to help you determine your social media advertising budget. Evaluate All Past Campaigns Any […]
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Mar
23
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by: Jennie Rogers
Utilizing social media to stay in touch with your patients outside of the office is essential for not only keeping them in the loop on your latest updates but also for establishing a strong and loyal fan base. In this blog post, I will cover 3 ways in which you can easily become a better community builder all while helping […]
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Jul
21
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by: Michael Fitterer
Not all blog posts are created equal. Once you’ve decided on a topic there are a handful of key decisions to make that will ultimately contribute heavily to whether or not your post is a success. The title and layout of a blog post are critical contributing components. As a best practice select a simple and enticing title and support […]
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Jan
12
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by: Jennie Rogers
Does one of your New Year’s resolutions include posting more frequently to your practice’s social media profiles? Well, you are in luck! In this post, I’ll share with you the most important trends to implement into your social media strategy for 2021. With people now spending more time at home due to the pandemic there is a significant increase in […]
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