Jun
22
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by: admin
If you and your staff have been hoping to jump-start your practice’s Facebook page, we have a great resource you may use! Whether you have been thinking about running a contest or a sweepstakes promotion on Facebook or you’re just looking for ways to get more patients to visit your practice’s page, we invite you to download Sesame’s 20 Ways […]
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Jun
03
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by: admin
On Saturday May 21st, Sesame Communication’s Director of Business Development, Rachel Mele presented a hands-on workshop at the 27th annual Academy of Cosmetic Dentistry (AACD) Scientific Session. The three hour course titled “Get Found: SEO, Social Media, and Online Marketing” was “one of the best courses all week,” according to Dr. Manisha Javia of Scottsdale, AZ. Attending doctors learned how […]
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May
26
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by: admin
Wow, what an amazing two weeks it has been! After returning from the 2011 AAO in Chicago and the AACD in Boston, the Sesame Communications team is appreciative to have had countless great opportunities to connect with members and practices from across the country! Thank you to everyone who stopped by our Sesame Communications booth at the shows, and to […]
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Nov
15
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by: admin
Last week, Sesame Director of Business Development, Rachel Mele, gave a presentation to the attendees of the 2011 Greater Philadelphia Society of Orthodontists annual meeting. Her lecture topic focused on using SEO, social media, and online marketing to get found by prospective patients. Rachel’s presentation offered attendees actionable tips and strategies to take back to their practices the very next […]
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Jun
24
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by: admin
Sesame’s offices are situated in the heart of the Pacific Northwest, and give us a unique opportunity to attend many great events and study groups, right in our own backyard! One of these is the Pacific Northwest Dental Conference, an annual event which was held last week in Seattle. Thank you to everyone who got a chance to stop by […]
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Jun
19
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by: admin
Thank you to everyone who got a chance to stop by and say hello at the Sesame Communications booth at last week’s Pacific Northwest Dental Conference, along with everyone who was able to attend our very own Rachel Mele’s session, “Get Found: Search Engine Optimization, Social Media and Online Marketing.” Everybody in the audience was great – thank you to […]
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Jan
24
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by: Marie Dubray
With all the changes that happened within the SEO industry last year, we wanted to highlight a few of the most important trends that you should keep in mind for 2023. Let’s go through some of the top trends that we have seen and help you optimize your website for better rankings and traffic! Update your Content Having current website […]
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Mar
16
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by: Nicole Gamble
Phone books and print advertisements are becoming a thing of the past. The internet gives people massive amounts of information in seconds. When it comes to getting additional information about a business and confirming its credibility, people typically first turn to a practice’s website followed by their social media profiles. Facebook is the biggest social media platform in use. There […]
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Nov
03
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by: Michael Fitterer
In the digital marketing world, the more targeted you can be with messaging towards your desired audience the better. This rule holds especially true in the realm of Pay-Per-Click (PPC) advertising. Strategic keyword selection and targeting are two of the most important PPC optimization factors. If keywords are irrelevant or too generic, money spent on clicks is destined to be […]
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Apr
19
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by: Marie Dubray
Setting up your practice’s Facebook page wasn’t too complicated, was it? The real challenge is in continuing to maintain it while appealing to people to like your page. Are you in need of some Facebook profile optimization tips? If so, keep reading! Enable Reviews Reviews are often a great tool to have on your Facebook page. They are […]
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