For Sesame Member Webinars please click here.
Google Juice for Dentists - Using the Internet Effectively
with Larry Emmott, DDS
In 2013 a practice web page is no longer optional. Like it or not people will judge you based on your internet presence and your online reputation. This program will show you how to develop web [...]
One Hour Dental MBA
with Howard Farran
This course will provide the tools needed to help build a great, meaningful and profitable dental office. Applying these tools provides the ultimate staffing formula to create high energy for performance under stress and still achieve [...]
Online Reviews: Listen, Strategize, Respond
with Alisa Gutierrez-Vitello
Since word of mouth referrals have moved into an online forum, it’s important that you be an active participant in the conversation that is taking place. Are you showing thanks on those 5 star reviews? Are you worried [...]
Sesame Social: Secrets to Social Media Success
with Brandon Knapp
You have social networks, now what? Your online community is your strongest referral base and Sesame Social makes it easy for your practice to connect and engage with current and prospective patients. Learn how to utilize [...]
The Power of Like
with Tim Williams
Ever wonder what value there is in someone liking your practice's Facebook page? This Webinar explores the power of social networking and the real-world, bottom line impacts your practice can achieve by harnessing this unique medium. [...]
Converting the New Patient Inquiry to First Appointment
with Ross Vera
Every orthodontic practice must look at their phone skills with fresh eyes to succeed in this competitive environment. Join Pride Consultant Ross Vera in exploring why 40% of all Orthodontic inquiries fail to appoint or show [...]
Growing Your Practice: Internal/External Marketing
with Terry Sellke, DDS, MS
Internal marketing involves getting patients to refer patients. Patient referrals should represent 30% or more of the new patient exams you see every year. How about your practice? Do you meet or exceed this number? Attracting [...]
Growing Your Practice: Building DDS Referrals
with Terry Sellke, DDS, MS
28 years of JCO surveys have consistently shown that 50% of the patients we will ever treat come to us as a direct result of dentist referrals. A 2006 AAO sponsored survey showed (43% responded) this [...]
The Future of Orthodontics
with Terry Sellke, DDS, MS
A Sesame Guest Expert Webinar by Dr. Terry Sellke of The Bottom Line. Times are changing... again. Dr. Sellke has made it through five recessions in his practice life, and this recession is very different. If [...]
Banishing Broken Appointments
with Rhonda Savage
Learn how to banish the broken appointment once and for all! There are 6 basic reasons for broken appointments and they actually begin within your practice. Learn how your communication style can stop this trend that [...]
Listen, Engage and Influence: Making This Year One of Your Best Ever!
with Rhonda Savage
Without goals and rewards, work is just that, W-O-R-K. With incentives, work becomes fun and exciting, for MOST practices and businesses. Goals help grow your team and your practice, but without clear expectations and “up front” [...]
Light Their Fire! Motivated, Educated and Dedicated Teams
with Rhonda Savage
For the past 34 years, Miles and Associates (now Miles Global) have been strong supporters and advocates of team incentive bonus plans. We've seen practices break all production and growth records, from start-from-scratch practices with only [...]
Facebook For Your Practice: 20 Ways to Get More “Likes”
with Jeff Shearer
Facebook is no longer an emerging trend – now 67% of dental practices report they have a Facebook page. It’s no surprise considering Facebook has more than 850 million users, with the average U.S. consumer spending [...]
Learning from Zappos: Creating World-Class Customer Service
with Fran Pangakis and Shari Tastad
Deliver WOW through service: WOW is a short simple word, yet encompasses many things. WOW requires differentiation, doing something beyond what is expected.
Studies have shown that, “connectedness” plays a large role in both happiness and productivity. [...]
iPad vs. Microsoft Surface (Tablets for Dentists)
with J.P. Pak
Best practices for using a tablet and the latest related technology to enhance patient experience, capture positive feedback & reviews, and maximize production. [...]
Creating Win/Win GP Relationships (for Ortho/Pedo only)
with Amy Morgan
The key for a specialty practice to succeed in today's environment is creating exciting and mutually beneficial relationships with your existing and potential general practices. In this Webinar you will learn new tools to create deeper [...]
New Communication Strategies to Get to the 'Yes'
with Amy Morgan
In this challenging economy it is essential that the dentist and team develop new tools to get the patient to say "yes"... and mean it! The secret to taking a new patient from inquiry to appointment [...]
Start the New Year with a Bang! - The 4 Must Haves for Success This Year
with Amy Morgan
Amy will discuss how to:
Create a vision and strategy for the year
Create SMART goals to drive your success
Surprise and delight your patients, parents and dental community
Surprise and delight your team – Educate, motivate, and compensate to [...]
Maximizing Your Online Community by Building Real Relationships
with Amy Morgan
Do you have a competitive online communication strategy to grow your orthodontic practice in 2012?
Orthodontists and teams are confronted with new information and opportunities to market their practice on a daily basis. Amy Morgan, CEO of [...]
Learn how to add $100,000 treating headache and migraine patients
with Mark Montgomery, DMD
Treating headache and migraine patients can provide a balanced, strong, profitable comprehensive care practice. Successful, lasting treatment of headaches, migraines and TMD provides rewards both personally and professionally. It is a must for dentists performing cosmetic [...]
Expand Your Practice Profitability—Treat Patients You Currently Refer
with Mark Montgomery, DMD
Understanding and treating dental forces is the foundation of all GREAT dentistry.
There are numerous ways to increase production in a dental practice. Many of these are slow, incremental changes. Occasionally, a system comes along that can [...]
Email Newsletters – Tips, Tricks and Best Practices
with Terry Miller
If you haven't made the decision to add email newsletters to your marketing mix or if you have made the decision but are unsure about how to do it right, this is the Webinar for you.
In [...]
Invisalign Marketing - Tips for Practice Success
with Rachel Mele
What does it take to get an Invisalign patient to pick up the phone and say yes to treatment? In this webinar, Rachel Mele will provide practical recommendations on how to effectively market to existing and [...]
Cloud Computing—What is it and Why Should You Care?
with Steve McEvoy
If you’re not in the cloud, where exactly are you and does that adversely affect your practice? Learn what this IT industry buzz term means, and how it can benefit your practice in small and large [...]
IT Disaster Recovery – How prepared are you?
with Steve McEvoy
Learn how you can ensure you have a proper, functioning backup strategy and how you would use it after a crisis like a fire/theft/flood event. Backup isn’t interesting – until the disaster is upon you. [...]
So You’ve Decided to Sell Your Practice – Proven tips for a profitable transition
with Sarah Lynch
Do you know what it takes to successfully transition your practice in today’s marketplace; understanding the key points that make your practice more attractive to buyers so you can have your practice sold before others near [...]
Does Your Practice Brand Drive the Marketing Message?
with Michael Fleming
Michael will discuss and define the differences between the passive creation of your brand, and the active marketing communications you create. Discover how your practice brand is generated, managed, and modified and how your practice culture [...]
The Bottom Line…on Managing Your Dental Practice
with Howard Farran
Howard will show you how to grasp the very simple concept of what you can and can’t manage in a practical way. Make yourself the ‘hero,’ by hiring the right people and train them to succeed!
You [...]
The Bottom Line…on Managing Your Dental Practice Part 2
with Howard Farran
Dr. Farran will show you how to build a great, meaningful and profitable dental office that will make a difference within your community. Spend some time learning practical hands-on applications, not fluff or superfluous fanciful theories.
Learn [...]
High Tech Destination Dentistry
with Larry Emmott, DDS
The traditional model of a dentist setting up an office and serving the local population is still important, but it is no longer the only way to do it. Worldwide people are becoming aware of high [...]
Social Media: Beyond Facebook
with Larry Emmott, DDS
What happens in Vegas stays on…Facebook, Twitter and YouTube. Social Media is an amazing phenomenon that has revolutionized how we use the Internet and how we interact. However Social Media is not just Facebook; it is [...]
How the Patient Protection and Affordable Care Act (aka Obamacare) Will Affect Dentistry
with Adam Decker
This presentation will provide a look at the Patient Protection and Affordable Care Act (aka Obamacare) as it relates to the dentist, the dentist’s employees, and the dentist’s practice. Focus will be on provisions that will [...]
The Keys to Ideal Case Acceptance
with Merry Cosgrove
Smart, successful Orthodontic practices understand the importance of engaging New Patients/Parents to foster a deeper sense of commitment and loyalty. Pride Institute consultant Merry Cosgrove will focus on helping you and your team develop and refine [...]
Creating a Consistent Brand: Communicating What Makes You Unique
with Naomi Cooper
A brand is what makes a practice unique. It attracts and engages patients who connect with you because of who you are and what you offer. Any marketing strategy will be flawed if it does not [...]
Crafting Your Practice’s Social Media Calendar
with Naomi Cooper
With all of the new types of electronic communication available to today’s dental practice, it’s easy to feel a little intimidated about staying organized, not to mention constantly coming up with relevant and compelling blog posts, [...]
5 Holes in Your Bucket: Facts You Must Know Before Spending Money to Get New Patients
with Naomi Cooper
Have you ever wondered why your new patient numbers just aren’t where you want them to be? Ever wish you could just snap your fingers and magically turn on that “new patient flow?” If this fantasy [...]
Marketing Basics: A Mini Diagnostic
with Naomi Cooper
In this webinar, marketing expert Naomi Cooper, who has over a decade of dental marketing experience and serves as Chief Marketing Consultant for Pride Institute, will provide a framework for practices to evaluate where they are [...]
Stop Cancellations: A Team Approach
with Suzanne Bush Black
This fun filled, action-packed seminar will enable your entire team to remove stress from your day by applying proven strategies to reduce cancellations even in a down market. Don’t miss this opportunity to develop a team [...]
The Non-Verbal Advantage: It’s What You Don’t Say That Counts
with Suzanne Bush Black
In this one-hour Webinar, Suzanne reviews the keys to making a great impression both visually, through your presentation, clothing choices, eye contact, materials as well as your body language. This Webinar—The Non-Verbal Advantage—gives you and your [...]
Closing the Back Door - Patient CPR, Recall, Reactivation, and Retentions
with Suzanne Bush Black
Managing recall, reactivating patients and retaining new patients is a challenge every practice faces. You will learn concrete communication skills being used successfully in practices nationwide. In this interactive Webinar, you will learn how to:
Create effective [...]
The Seven Secrets of Case Acceptance
with Suzanne Bush Black
In this lively Webinar you will learn how case acceptance happens when each patient interaction is effectively executed. The knowledge gained by understanding the difference between treatment providers and care givers creates powerful patient relations. Discover [...]
Jump Start Your Year
with Suzanne Bush Black
Suzanne will walk you through the planning process for creating a powerful year of prosperity. She has helped thousands of practices create a plan to get off on the right foot in the new year. You [...]
Patient Relations, Telephone Success & the Attractor Factor
with Suzanne Bush Black
The telephone is the entrance to the practice. However, when it rings it’s often an interruption. Let’s turn that around! Your confidence will soar as you discover how exceeding expectations, using consistent patient interaction, and a [...]
Quick Tips for Increasing New Patients
with Suzanne Bush Black
Does marketing seem ominous to you? Do you have Facebook, but unsure if it makes any difference? Not certain if your newsletter is going out regularly and if is it being read? Is a complete revamp [...]
Make Employment Compliance Easy and Fun!
with Lois Banta
This Webinar is designed to take the "mystery" out of employment compliance; addressing the common mistakes made by employers, what is necessary in the dental practice to avoid the pitfalls, and how easy it is to [...]
The Profitable Niche of Dental Headache Care
with Ronald Ritsco, DMD, MS
The National Headache Foundation suggests that more than 29 million Americans suffer from migraines, with more than 157 million work and school days lost each year due to pain. The number of patients suffering from pain [...]
Online Reviews Demystified: The Secrets to Providing Social Proof for Your Practice
with Naomi Cooper
In this webinar, attendees will learn why online reviews and online reputation management are such an important component within a dental practice’s marketing and social media strategy. Designed for doctors and teams who want to maximize [...]
Top 10 Mistakes in Building a Dental Website – And How To Avoid Them
with Brittany Hunt
Your website is your best opportunity—outside of a face-to-face discussion with a patient—to communicate what you and your staff value, and what makes your practice unique. Building a website that is primarily focused on patient needs, [...]
15 Ways To Get More Invisalign Patients
with Rachel Mele
Want to grow your Invisalign practice? In this webinar, Rachel Mele will review 15 ways to drive Invisalign patients into your practice through effective marketing strategies. Walk away with tips and tricks that can be implemented [...]
Invisalign®
with Jaime CoudenIn this class you will learn how to do the following: Provide quarterly articles in your Practice Promotion Newsletter™. Automate online Invisalign ClinCheck® animations for your patients. Guarantee referrals. Fill Invisalign events. Tie in to Invisalign’s patient referral program. [...]
What’s New
with Jaime CoudenWant a faster, newer, better version of Sesame? We are constantly making improvements and upgrades to our program, and striving to be the best for our Members. Join us to learn all about the new improvements [...]
Sesame 101
Whether you installed 3 years ago and need a refresher or you just need a little extra training, Sesame 101 brings you back to the basics. We will touch on every major feature in Sesame including [...]
How to Have an Engaging and Compelling Meeting with ACTION!
with Amy Morgan
People love movies but dread meetings. Take a moment to think about the last time you got excited about seeing a movie. Why? Movies are filled with excitement, storytelling and a cast of characters. They have [...]
GET FOUND: Increase your practice visibility online
with Amy Sanford
In this webinar, attendees will learn about Sesame SEO and its new features including updated reporting, competitive analysis and advanced ranking strategies. Amy will explain Google’s transition from Google Places to G+ local and the best [...]




