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2014 Tips for a Successful Website Project

with Sarah Pounds

image-453T-2726628532-OStarting a new website can be a daunting task – allow the web experts at Sesame to be your partners and advocates for creating a beautiful new site that represents your practice brand, educates potential patients [...]


Writing For Social Media – Part 2

with Lindsey Bluher

Lindsay_wbinarDo you feel you’re not getting nearly enough interaction with patients on Facebook? More and more doctors are realizing there is a secret behind posting on their social media sites. In part two of this series, [...]


7 Things To Never Say in Your Message On Hold

with Julie Cook

download (3)Want to make your callers feel unimportant?  Use phrases like, “your call is important to us” in your message on hold.  If you are using this phrase and others, expect your patients to say, “if my [...]


Writing for Social Media: Why Content Matters Part 1

with Lindsey Bluher

Lindsay_wbinarDo you feel you’re not getting nearly enough interaction with patients on Facebook? More and more doctors are realizing there is a secret behind posting on their social media sites. In part 1 of this 2 [...]


Keeping Your Schedule Full

with Mark Murphy, DDS, FAGD

downloadGetting and Keeping New Patients are two of the most important metrics for a dental practice. Most teams track how many new clients but do not measure ‘customer’ retention or the behaviors that affect it.  Monitoring [...]


The Dentist Essentials – Game Plan for Wealth Accumulation -10 Important Factors to Financial Growth

with Dan Wicker

Dan WickerThe scope of the lecture ranges from graduating dental school to preparing your estate for your heirs. The Accumulation Phase consists of your practicing career, in which you spend approximately 30 years accumulating enough assets to [...]


Online Reviews: How To Create Social Proof For Your Practice

with Naomi Cooper

webinar-cooperThis course will demonstrate why prospective patients are more likely to choose one practice over another when searching for a dentist online. Learn how to ensure that happy patients post positive reviews of your practice and [...]


Digital Patient Engagement Platform & Practice Success

with Rachel Mele

webinar-meleIn this webinar you will learn all about digital patient engagement, what it is, how it drives overall performance, how it can help your practice’s online reputation, and additionally grow cases to successfully ensure long term, [...]


4 P’s Of Patient Experience

with Dr. Ann Marie Gorczyca

webinar---gorczycaYour Patient Experience may be as important as the doctor’s diagnosis and treatment plan. In this webinar Dr. Gorczyca discusses 12 Tips for your 2014 marketing calendar to help you create a warm, happy, fun office [...]


Social Media Pictures Say a Thousand Words

with Rachel Mele

webinar-meleIn this Webinar you will learn what Facebook users look at when they visit your business page and understand what graphics evoke the best response from your Facebook community. Participant will receive a year’s worth of [...]


12 Tips for Relationship Marketing

with Dr. Ann Marie Gorczyca

webinar---gorczycaRelationship Marketing is initiated by interactions with your colleagues. When it comes to referring doctors and relationship marketing, five keywords come to mind: educate, communicate, participate, produce, and thank. In this webinar, Dr. Gorczyca will discuss [...]


ABCs of Public Relations Marketing

with Dr. Ann Marie Gorczyca

webinar---gorczycaPublic Relations Marketing includes all of the exposure of the doctor, team, and dental practice in the community. This webinar will discuss 12 Public Relations Tips for your 2014 marketing calendar which Dr. Gorczyca describes as [...]


The Truth About Online Reviews (and why no one can publish your surveys on Google!)

with Larry Emmott, DDS

webinar-emmottIn this Webinar Dr. Larry Emmott shares practical advice and direction on how to use online reviews to energize practice growth and profitability. Dr. Emmott will discuss the rules of the road when it comes to [...]


Getting the Most out of Google’s Recent Local Update

with Katie Blatman

webinar-blatmanGoogle has once again updated their local platform and the landscape of Local SEO is rapidly changing. During this webinar we will be discussing how Google’s local platform has changed over the last few years and [...]


Banishing the Broken Appointment

with Rhonda Savage, DDS

webinar-savageAre broken appointments, last minute cancellations and unmet case acceptance expectations “Driving You Wild?”  This revealing, informative Webinar discusses those things you may be inadvertently doing in your practice that actually increase broken appointments.  Clearly defined policies [...]


Building Your Online Reputation With Healthgrades

with Tim Williams

Tim_NewMany practices are surprised to find there are profiles for them on sites like Yelp, Google+ Local, and Healthgrades, even though they’ve never set them up. Even more surprising may be that patients have already been [...]


How to Market Your Invisalign Production Day

with Rachel Mele

webinar-meleHosting an open house (Invisalign Production Day) is a great way to drive new Invisalign patients into your practice.  Join this Webinar and learn how to best market your Invisalign Production Day to ensure the maximum [...]


How to Reduce Unscheduled Treatment

with Gene St. Louis

GeneMost patients today base major decisions, such as extensive dental treatment, on multiple factors – including full comprehension of the need for treatment; the importance of the procedure to them in terms of quality of life, [...]


Attracting New Patients: 4 Secrets Every Dentist Must Know in 2014

with Naomi Cooper

webinar-cooperDentists: if you and your team members are stumped when it comes to modern marketing tactics, then this Webinar is for you. In this Webinar, Naomi Cooper, a renowned dental marketing expert and Pride Institute’s Chief [...]


Internal Marketing Musts

with Ankur Gupta

guptaEvery dental practice is barraged with options to increase their number of new patients.  Some options are extremely inexpensive and highly effective.  In this one hour Webinar, Dr. Gupta shares several internal marketing initiatives that often [...]


Coaching Patients to Optimum Oral Health

with Carol Jahn

jahn100This course is designed to help dental professionals develop the coaching skills needed to enhance behavior change. Practical daily office applications will be reviewed including the beliefs and values about dental floss and its impact on [...]


Google Juice for Dentists – Using the Internet Effectively

with Larry Emmott, DDS

webinar-emmottIn 2014 a practice web page is no longer optional. Like it or not people will judge you based on your internet presence and your online reputation. This program will show you how to develop web [...]


The Most Profitable Changes I Made to My Dental Office

with Ankur Gupta

guptaPlease join Dr. Gupta as he describes how a number of small improvements in the way he ran his small private dental office resulted in tremendous growth, not only in new patients and production, but in [...]


What’s Your Marketing Strategy for 2014

with Amy Morgan

webinar-morganThere is a famous quote that “those that fail to plan, plan to fail”.  Too many marketing activities are thrown into the mix last minute with no real expectation of return.  It’s 2014, time to act [...]


The Power of Like

with Alisa Gutierrez-Vitello

webinar-alisaEver wonder what value there is in someone liking your practice’s Facebook page? This Webinar explores the power of social networking and the real-world, bottom line impacts your practice can achieve by harnessing this unique medium. [...]


The 5 Elements of a Thriving Dental Practice

with Gary Takacs

gary takacsIn this Webinar Gary will describe the 5 elements that will allow your practice to thrive in any economy.  The Webinar will begin by defining 6 specific goals for a successful practice in 2013 and beyond.  [...]


365 Days of Dental Facebook Posts

with Rachel Mele

webinar-meleIn this Webinar attendees will learn what to say and when to say it on Facebook, how to get patients and prospective patients to comment on Facebook posts and how to implement office protocol to ensure [...]


How to Have an Engaging and Compelling Meeting with ACTION!

with Amy Morgan

webinar-morganPeople love movies but dread meetings. Take a moment to think about the last time you got excited about seeing a movie. Why? Movies are filled with excitement, storytelling and a cast of characters. They have [...]