The current research study found 78% of dentists have some type of practice website. The majority adoption of a website in dental practices is just one of the findings from a national study on digital marketing brand awareness and use commissioned by Sesame Communications and administered by Dental Products Report in April 2014.

This study explored the preferences, priorities and use of digital marketing technologies in the areas of practice websites, Search Engine Optimization (SEO), social media and review syndication. The results of the study provide new insights on digital marketing technologies and services dental practices use and satisfaction patterns with those technologies and services.

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