SEATTLE, WA — August 29, 2013 — Sesame Communications, the leading provider of cloud based solutions to help dental and orthodontic practices accelerate new patient acquisition, build patient loyalty and transform the patient experience today announced a complimentary three-part Facebook Webinar series. Practices have the opportunity to harness the power of social media as a marketing channel to drive patients into the office. Knowing how to effectively execute a Facebook page with likes, content, comments and engagement can be challenging without direction. This Webinar series will provide tips and tricks to expedite Facebook success.
Part one of the three-part series, “365 Days of Dental Facebook Posts,” will take place on September 17, 2013 at 10:00AM PT. This Webinar is about engaging with the practices’ Facebook community. Attendees will learn what to say on Facebook and when to say it. The Webinar will touch on what day of the week is best to post and what time will get the most views. In addition to diving deep into techniques to increase comments on posts and overall content likes, the Webinar will include details on creating an office protocol to ensure Facebook stays up-to-date. All Webinar attendees will receive a complimentary copy of 5 Facebook Content Strategies to Help Your Practice Drive Patient Engagement and Loyalty.
On October 8, 2013 at 10:00AM PT, the second Webinar, “The Power of Facebook and Videos in Dentistry,” will address the powerful impact videos have on Facebook engagement. Participants will learn the types of videos that make the most impact on patients and prospective patients. Attendees will receive detailed instructions on how to take video and upload it to Facebook and even how to get patients to take and upload video on behalf of the practice.
The third Webinar, “Social Media Pictures Say a Thousand Words,” takes place on November 19, 2013 at 10:00AM PT. This Webinar includes specifics about what patients look at when they visit a Facebook business page including what draws them in and what turns them away. It includes a detailed explanation of what images and graphics will evoke the best response for the practice’s Facebook community. Participants will receive a year’s worth of bi-weekly dental specific graphics to post to their practice social media sites.
Practices can register to attend these complimentary Webinars at the following links:
About the Presenter
Rachel Mele combines her zeal for technology with her longstanding commitment to helping ensure dental practice success with online solutions. With a proven track record in bringing practices into the digital age, her high-energy, data-rich presentations make the complexities of dentistry in the digital age easier to understand. Rachel holds an Advanced Communicator title with Toastmasters International, a public speaking and leadership skills organization with 292,000 members in 122 countries. Rachel is the Vice President of Public Relations for Toastmasters. She can be reached at firstname.lastname@example.org
About Sesame Communications
Sesame Communications helps dental and orthodontic practices harness the power of the Internet to accelerate new patient acquisition, build patient loyalty and transform the patient experience. The company supports thousands of practices in their efforts to grow and thrive in the digital age. The Sesame 24-7 Patient Engagement Management system provides an end-to-end, HIPAA-compliant suite of solutions tailored to the unique and specific needs of dentistry. An Inc. 500|5000 and Deloitte Technology Fast 500™ company, Sesame is recognized as one of the fastest growing technology companies in the United States. For more information about Sesame, visit www.sesamecommunications.com or call 877.633.5193.
Vice President of Marketing