Sesame Communications Appoints Diana P. Friedman to Board of Directors

Seattle, Washington–December 27, 2010–Sesame Communications, a dental industry pioneer in online patient connection systems, announced today that President and Chief Executive Officer Diana P. Friedman has been appointed to the Board of Directors. Diana assumed the CEO position in May of 2010 and has successfully led a corporate reorganization significantly improving operational efficiencies, service offerings, and the overall quality of Member experience. Board Chairman Nicholas Wood stated, “In her short tenure as CEO, Diana has turned Sesame into a vibrant, profitable business with the capability to achieve the enormous potential facing it in the marketplace.”

Diana stated, “I look to my role on the Board as an opportunity to fortify our strategic drive, and to optimize our solutions as effective turn-key management of all online communications throughout the patient life cycle.” In addition to Diana’s appointment on the Board, she remains focused in her role as CEO, continuing to make significant investments in the company’s technology platform and best-of-class Sesame 24-7™ solution suite.