The Internet may connect us globally, but consumers primarily search for businesses right in their own backyard. Recent studies have shown that 90% of consumers use search engines when looking for local products or services.
That said, consumers don’t dig too deeply into search results – 87% of all clicks from organic search-engine traffic go to the first five results. To capture the attention – and the clicks – of potential patients, your practice’s website must capture these top spots in relevant searches.
To learn how to help patients find your practice online, take a look at the Sesame Guide to Practice Success: 6 SEO Strategies to Help Patients Find Your Practice Online: